About this Program

From building iconic brands to understanding why people buy what they buy, marketing is the exciting interface between companies and their customers and other stakeholders. It builds valuable relationships for companies and makes them more competitive in the marketplace. A career in marketing is often considered one of the best training grounds to rise to the top level of corporations.

Program Highlights

  • Learn persuasive communications, sales tactics and sales management strategies.

  • Practice hands-on skills and receive coaching to succeed in sales and sales management careers.

  • Participate in sales competitions, job shadowing events, and other extracurricular opportunities. Explore the opportunities.

Degree Level
Degree Earned
Bachelor of Science in Business Administration
Professional Sales
Delivery Modes


Check out these ideas from ODU Career Development Services and the Occupational Information Network (O*NET). A median salary is a midpoint of what people typically earn—half of those surveyed earned above the median salary, and half earned below.

Marketing Managers

$145,620 Median Salary

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Sales Representatives, Services, All Other

$63,050 Median Salary

All services sales representatives not listed separately.

Sales Agents, Securities and Commodities

$97,440 Median Salary

Buy and sell securities in investment and trading firms and develop and implement financial plans for individuals, businesses, and organizations.

Sales Managers

$137,650 Median Salary

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.


What are the requirements to apply for Professional Sales at ODU?
Students entering the Bachelor of Science in Business Administration program in Professional Sales should meet the minimum university admission requirements Undergraduate Admission.
  • Students are not formally admitted into the B.S.B.A. in Marketing program until the end of the sophomore year, when completion of all prerequisites is expected. Admission to the University does not constitute automatic admission to the program. For the current prerequisites and application steps, please refer to the BSBA program page in the University Undergraduate Catalog.

  • To speak to someone about the admission process, please contact the marketing chief departmental advisor, Professor Michelle Carpenter.

For Admission to the Professional Sales Program



TOEFL score

paper based: 550, internet based 79

IELTS score



At ODU, we understand that as a transfer student you have unique needs that require a wide array of campus resources. The Center for Advising Administration and Academic Partnerships aims to create a transfer inclusive culture that supports the successful...


Estimated rates for the 2023-24 academic year. Rates are subject to change. Anyone that is not a current Virginia resident will be charged non-resident rates. That includes international students.

Active Duty Military Rate
Cost Per-Credit $250
Virginia Resident
Cost Per-Credit $393
Technology Delivered Courses Outside Virginia and/or the United States
Cost Per-Credit $407
Cost Per-Credit $1,073

Ways to Save

Here are a few ways for you to save on the cost of attending ODU. For more information visit University Student Financial aid

Transfer Articulation Agreements

To simplify the transfer process, we have formal agreements with certain institutions. These agreements outline the courses you should take to prepare for transferring to ODU.
Review the full list of transfer articulation agreements to see if your institution is listed.



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