Adjunct Instructional Faculty
School of Continuing Education

Norman Hoffmann

A founding manager and CFO of Trader Publishing, Hoffmann led creation of AutoTrader.com, planned development of Auto Mart and Employment Guide publishing groups, founded Vehicle Web Services, and led acquisition of 70 companies. He has lectured at Duke and Univ of Utah.

M.B.A. in Business Administration, University of North Carolina at Chapel Hill, (1980)

B.A. in , Duke University, (1976)

Expertise

Finance
Mergers & Acquisitions, New Ventures, Entrepreneurship
Management
New Venture Development

Research Interests

Mergers & Acquisition, Business Valuation, Entrepreneurship

Articles

Hoffmann, N. W. (2013). Discounted Cash Flow Valuation for Small Cap M&A Integration. Journal of Applied Corporate Finance 25 (2) , pp. 116-121.

Books

Hoffmann, N. (2012). Mergers and Acquisitions Strategy for Consolidations: Roll Up, Roll Out, and Innovate for Superior Growth and Returns. McGraw Hill.