[ skip to content ]

Toggle Mobile Menu

ABS Marketing & Financial Literacy

More Information about this image

Students walking outside Kaufman Mall.

Mission

Auxiliary Business Services (ABS) Marketing and Financial Literacy department supports the marketing, communication, and assessment of ABS' nine units and the Office of Administration & Finance. Our goal is to communicate timely and accurate key messages of the services and programs ABS offers. We accomplish this through assessing students' needs and fostering opportunities for collaboration with internal and external departments and business partners. We're helping Monarchs better manage their financial resources and improve their financial health through Monarch Money Matters financial literacy program. Throughout the semester, MMM organizes a series of events, workshops, and fairs to raise financial literacy awareness while giving students, faculty/staff an exciting approach to mastering their financial growth. The information provided at these events ranges from financial aid assistance, budgeting, investing, savings, identity theft, and much more.



Services Provided

Auxillary Business Services
  • Marketing Bundle Options to support internal advertising throughout the ODU campus community. Contact us for more information on our different marketing bundle packages.
  • Graphic design and logo design
  • Media services such as photography and videography
  • Promotional campaigns
  • Print and digital advertising
  • Copy writing and editing
  • Newsletters
  • Social media strategy

*ABS Marketing abides by all ODU branding standards.



Team

We are a team comprised of communicators, designers, marketers, writers, and videographers lead by Assistant Vice President for Auxiliary Business Services Todd Johnson.

Melvine Walker

Melvine Walker

Director, PR & Marketing
mxwalker@odu.edu
757-683-4287


Tyshawna Witherspoon

Tyshawna Witherspoon

Graphic Design & Marketing Coordinator
twithers@odu.edu
757-683-6862



Sherie Murphy

Sherie Murphy

PR Media Specialist
sdmurphy@odu.edu
757-683-3462


James Lloyd

James Lloyd

Videographer
jlloyd@odu.edu
757-718-3967