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Old Dominion University strives to maintain a consistent visual, or
graphic, identity as a major component of communicating the
strength and integrity of the institution. A unified approach to
graphics fosters a strong, consistent institutional image for both
internal and external audiences. The success of any identity program
depends on the cooperation of all members of the University
community. Each symbol stands alone as its own graphic entity and
should not be combined with any other elements.
University Logos
The University Seal is reserved for special signage or document
applications, such as official documents from the Office of the
President. The Office of University Publications should be contacted
prior to using the University Seal in any document.
In the Identifier, the prestige of the crown paired with the name of
the University communicates a message of strength and integrity for
Old Dominion. The Word Mark provides an opportunity to present the
University’s name in a consistent manner. The use of the ODU&Crown
and the Crown adds creativity and flexibility to the visual
presentation and offers more opportunities for marketing and
branding Old Dominion University’s image. The ODU&Crown and
Crown may be used as long as the full name of Old Dominion
University appears somewhere on the publication or product. The
logos are for official University use only.
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